Marketing & Strategy
Positioning, campaigns, and go-to-market plans built on business fundamentals — not vibes alone.
the ONE-WOMAN AGENCY M.B.A. AKRON, OHIO
Integrating business strategy with creative communication — strategy that sparkles, and creative that closes.
chapter one — THE MOLD
For years I tried to squeeze myself into other people's expectations. Now, being unlike anyone else is the whole point. Thinking outside of the box is my superpower — it shows up in every brand I build, every story I tell, and every problem I refuse to solve the boring way.
I'm a one-woman agency: strategist, designer, writer, producer, and photographer in a single hire. And if a skill isn't in my arsenal yet? Give me a week. Teaching myself new crafts is my favorite hobby.
“Nothing is impossible — the word itself says ‘I’m possible!’”
— Audrey Hepburn, personal north star
chapter two — THE CRAFT
Most people pick a lane. I paved a boulevard. Nine disciplines, one brain, zero hand-offs.
Positioning, campaigns, and go-to-market plans built on business fundamentals — not vibes alone.
Media relations, storytelling, and reputation-building from a trained PR communicator and newsroom copyeditor.
Logos, identities, and collateral with a point of view — from harlequin-diamond elegant to neon-sign bold.
Motion graphics and video production sharpened at a Student Emmy–winning college TV station.
Shooting, compositing, and color-grading images that make people stop mid-scroll.
Articles, ad copy, and editing honed as a university newspaper contributor turned copyeditor.
HubSpot- and Hootsuite-certified — content calendars, community, and channel growth that compounds.
A full minor in Professional Selling. Creative that doesn't convert is just decoration.
Building AI-powered marketing systems, sites, and workflows for small businesses. See the AI work →
chapter three — THE PROOF
There's a whole vault more — browse the full archive
chapter four — THE FRONTIER
The newest craft in the arsenal — and the one that ties all the others together. As Chief Technology Officer of System 3 Performance Consulting, I design, build, and ship AI-powered products that do real work for a real business.

The firm's entire public site — brand system, copy, design, and code — designed, built, and deployed end-to-end with Claude Code.
A production AI voice agent for System 3 that answers calls, qualifies leads, and books meetings on the calendar — selling around the clock, in a voice clients actually enjoy talking to.
Live launch trackers, reporting dashboards, and marketing automation that keep the System 3 team moving in sync — built in days, not quarters.
Every page you're reading — 14 pages, 200 images and documents, the living gradient canvas — designed and built in partnership with Claude Code.
chapter five — THE CLIMB
Leading technology for System 3 Performance Consulting — AI-powered sales systems, web platforms, and the automation behind the firm's growth.
Her own marketing shop since 2022 — brand, content, motion graphics, and signage for growth-minded clients.
Rose from news contributor to Editing Manager and Vice President of The University of Akron's student newspaper. Read the articles →
Contributed to multiple Student Emmy–nominated productions — and two winners. Watch →
Background roles in 25 Hill, White Noise, Shooting Stars, and Everyone Bleeds — all filmed in Ohio. Yes, there's an IMDb page.
The University of Akron · Class of 2026 · straight A's, start to finish
The University of Akron · Class of 2024
Triple minor: Marketing · Professional Selling · Entrepreneurship
The full academic record Certificates & awards
“Her professionalism, promptness, and skill with writing are even more evident! I hope to continue working alongside her.”
— Emily Price, The Buchtelite